Marketing Analytics Manager: Growth & Insights Lead

Bonafide Health; United States; On-site; USD 100,000 - 166,000; Full time

Benefits offered by this job

Annual performance bonus

Medical, dental, and vision benefits

401(K) match

Growth and development opportunities

Job summary

Bonafide Health is seeking a Manager, Marketing Analytics to lead measurement and analysis across all marketing channels. This role involves translating complex data into actionable insights to drive growth.

The ideal candidate will have extensive experience in marketing analytics, strong communication skills, and a solid understanding of performance measurement frameworks. The position offers competitive salary and flexible career paths.

Qualifications

• 5–8+ years of experience in marketing analytics, growth analytics, or a related role.
• Strong background in analyzing paid media performance across key platforms.
• Experience working in DTC, omnichannel, or a digitally native brand preferred.

Responsibilities

• Own end-to-end marketing performance measurement across various channels.
• Develop and maintain dashboards tracking key performance indicators.
• Analyze customer acquisition trends to inform growth strategies.

Skills

Marketing analytics

Data analysis

Stakeholder influence

Performance measurement

SQL

Python or R

BI platforms

Communication skills

Education

Bachelor’s degree in a quantitative field

Tools

SQL

Python

R

Job description

Bonafide Health is seeking a Manager, Marketing Analytics to lead measurement and analysis across all marketing channels. This role involves translating complex data into actionable insights to drive growth.

The ideal candidate will have extensive experience in marketing analytics, strong communication skills, and a solid understanding of performance measurement frameworks. The position offers competitive salary and flexible career paths.