Marketing Analytics & Intelligence Lead

Intertrend

Long Beach (CA)

On-site

USD 100,000 - 150,000

Full time

4 days ago

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Job summary

Intertrend is seeking a Senior Manager / Associate Director in Marketing Analytics & Intelligence to elevate measurement capabilities across MMM, MTA, incrementality, and AI-enabled analytics. You will translate analytics into strategic business decisions, advise senior clients, and lead cross-functional initiatives across Media, Strategy, Account, Creative, and Technology.

You will coach and grow analytics talent, build scalable frameworks, and apply emerging technologies to research,

Qualifications

6–10+ years of experience in marketing analytics, marketing science, media analytics, measurement, BI, or related disciplines
Proven ability to translate complex analytics into actionable marketing, media, and business decisions
Strong executive-level storytelling and experience advising clients and senior stakeholders
Experience building measurement frameworks and leading cross-functional initiatives
Demonstrated experience coaching and developing analytics talent
From a background in marketing measurement, analytics, consulting, or media organizations with advanced measurement capabilities

Responsibilities

Lead advanced measurement across MMM, MTA, incrementality, experimentation, attribution, and media effectiveness
Translate complex analytics into actionable media, marketing, and business decisions
Lead cross-functional initiatives across Media, Strategy, Account, Creative, and Technology
Manage, coach, and develop analytics talent; build scalable measurement frameworks and standards
Advance AI-enabled analytics and marketing intelligence capabilities across research, forecasting, reporting, and automation