Market Manager (OC County)

Firestone Walker Brewing Company; Paso Robles (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Firestone Walker Brewing Company in Paso Robles, CA, invites a Market Manager to drive beer sales across on- and off-premise accounts in the assigned territory. You will secure new distribution, manage existing relationships, and partner with distributors to grow our brand footprint.

The role requires travel to meetings and events, regular reporting, and collaboration with FW teams to execute the sales plan and promotions.

Qualifications

• Experience in sales or account management is a plus.
• Strong presentation and communication skills.
• Willingness to travel within the territory.

Responsibilities

• Pursue new on- and off-premise distribution.
• Call existing key accounts to secure and expand distribution.
• Create timely presentations and introduce new and limited release beers.
• Execute weekly promotions and special events to boost brand awareness and sampling.
• Develop strong relationships with account staff and distributor sales personnel.
• Travel to company sales meetings.
• Participate in market blitzes in other territories and help execute the sales plan.
• Complete timely administrative reporting.
• Maintain sales goals and budgets for the territory.
• Manage promotion budget for on- and off-premise activity.
• Conduct monthly inventory checks of distributor warehouses and report to the Territory Sales Manager.
• Maintain strong distributor relationships and conduct ride-alongs.
• Attend monthly Development Days.
• Collaborate with the FW team to develop the brand and achieve the sales plan.
• Act as a business partner to distributors and support promotions.

Job description

Who We Are

Born in a humble shed on the back-forty of the family vineyard, Firestone Walker is a California beer company like no other – founded by two brothers-in-law who simply wanted to make the perfect beer. Now a regional craft brewery, our singular purpose remains – to craft the world’s best beers. Passionately in pursuit of the perfect beer… and never satisfied.

Who We Are

Born in a humble shed on the back-forty of the family vineyard, Firestone Walker is a California beer company like no other – founded by two brothers-in-law who simply wanted to make the perfect beer. Now a regional craft brewery, our singular purpose remains – to craft the world’s best beers. Passionately in pursuit of the perfect beer… and never satisfied.

Description

As a Market Manager (MM), your role is ultimately charged with increasing the sales of Firestone Walker Brewing Co. (FW) highly awarded beers. This includes direct account responsibility for key on and off-premise accounts, securing new distribution in existing and new accounts, and working closely with the distributor network in the assigned territory to develop all accounts.

Job Duties And Responsibilities

• Pursue new on and off-premise distribution
• Call existing key accounts to secure existing distribution and obtain new distribution
• Create timely presentations and introduce new and “limited release” beers
• Execute weekly on and off-premise promotions and periodic special events that generate brand awareness and consumer sampling, as well as support new distribution at target accounts
• Develop strong, positive relationships with account staff and distributor sales personnel
• Travel to company sales meetings
• Participate in market “blitzes” in other territories and work with other FW team members to execute the sales plan
• Complete necessary administrative reporting on a timely basis
• Maintain all sales goals and personal budgets outlined for assigned territory
• Manage promotion budget to facilitate promotional activity at on and off-premise accounts
• Conduct monthly inventory checks of each of your distributor warehouses and feedback to the Territory Sales Manager (TSM)
• Keep strong distributor relationships
• Have periodic ride-withs and concentration days with distributor personnel
• Attend monthly Development Days
• Work with the FW team to develop the brand and execute/achieve the sales plan
• Become a business partner to distributors through being best supplier partners
• Assist distributors with sales, new distribution, displays, merchandising standards and promotional activity for FW products
• Other duties as assigned