Loyalty Campaign Architect

Stater Bros. Markets; San Bernardino (CA); On-site; USD 37,000 - 45,000; Full time

Job summary

Stater Bros. Markets in San Bernardino, CA, is hiring a Loyalty Program Specialist to drive customer engagement through targeted loyalty campaigns and promotions.

You will own end-to-end operations, optimize spend, and increase customer lifetime value while collaborating across marketing, analytics, and vendor partners. The role emphasizes audience segmentation, campaign deployment, and data-driven decision making with a focus on measurable ROI and growth.

Qualifications

• Loyalty marketing and CRM campaigns using large customer datasets.
• Strong analytical skills to interpret campaign performance data.
• Experience with segmentation, A/B testing, and ROI measurement.
• Detail-oriented with project management and cross-functional collaboration.
• Familiarity with BI tools and loyalty platforms is preferred.

Responsibilities

• Develop and run end-to-end loyalty campaigns and promotions.
• Partner with Marketing to create targeted audience messaging.
• Manage audience ingestion and segmentation before launches.
• Design and execute A/B tests to optimize offers and engagement.
• Monitor promotions and resolve issues with internal teams and partners.
• Maintain calendars and timelines for campaigns.
• Identify efficiencies and establish workflow standards.
• Recommend enhancements and personalization strategies.
• Track and report key metrics to model customer behavior.

Skills

Loyalty marketing

CRM

Data analytics

A/B testing

Campaign management

Power BI

Audience management

Cross-functional collaboration

Project management

Education

Bachelor’s degree

Tools

Eagle Eye

Birdzi

Power BI

Job description

Stater Bros. Markets in San Bernardino, CA, is hiring a Loyalty Program Specialist to drive customer engagement through targeted loyalty campaigns and promotions.

You will own end-to-end operations, optimize spend, and increase customer lifetime value while collaborating across marketing, analytics, and vendor partners. The role emphasizes audience segmentation, campaign deployment, and data-driven decision making with a focus on measurable ROI and growth.