Local Media Sales Executive — Growth & Partnerships

Broadcasters Virtual Job Fair

Manchester (NH)

On-site

USD 60,000 - 110,000

Full time

6 days ago
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Job summary

WMUR, the ABC affiliate in Manchester, NH, is seeking a Local Sales Account Executive to sell advertising across multiple platforms and generate new business. You will join a goal-oriented team, manage client relationships, and collaborate with local and digital sales teams from WMUR Studios.

The ideal candidate has proven media sales experience, strong negotiation abilities, and a track record in web/mobile sales and non-traditional business growth.

Qualifications

  • Experience in media sales.
  • Strong negotiation skills.
  • Proven track record in web/mobile sales and in cultivating/developing new business.
  • Experience in a consultative customer-focused environment.
  • Military training or experience may be considered in lieu of TV/Radio sales experience.
  • Ability to multi-task within a fast-paced environment.
  • Accountability within a goal-structured organization.
  • Positive, results-oriented attitude and a team player.
  • Proven ability to sell to business owners/CEOs.
  • Ability to use qualitative research to drive sales efforts.
  • Strong formal and interpersonal communication skills.
  • Proficiency with Microsoft Office; familiarity with Wide Orbit and industry systems is a plus.

Responsibilities

  • Generate revenue across all available platforms.
  • Prospect, contact and present to new businesses to generate new advertising revenue.
  • Manage inventory and protect station rate structure.
  • Develop new revenue through local business development.
  • Form strategic business and market partnerships.
  • Manage an active account and client list.
  • Regularly meet with local and digital sales managers to ensure progression and success with goals.
  • Act as negotiator for assigned accounts; ensure proposals align with station strategies.
  • Create and deliver sales presentations to multiple contacts at client/agency.

Skills

Media sales
Negotiation skills
Web/mobile sales
New business development
Consultative selling
Multi-tasking
Team player
Interpersonal communication
Qualitative research
Microsoft Office
Wide Orbit familiarity

Job description

WMUR, the ABC affiliate in Manchester, NH, is seeking a Local Sales Account Executive to sell advertising across multiple platforms and generate new business. You will join a goal-oriented team, manage client relationships, and collaborate with local and digital sales teams from WMUR Studios.

The ideal candidate has proven media sales experience, strong negotiation abilities, and a track record in web/mobile sales and non-traditional business growth.

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