Local Media Sales Exec: Grow Local Campaign Revenue

HEARST PROPERTIES, INC; Manchester (NH); On-site; USD 55,000 - 95,000; Full time

Job summary

WMUR, the ABC affiliate in Manchester, NH, is seeking a Local Sales Account Executive to drive multi-platform media sales, focusing on local businesses and agencies. Based at WMUR Studios in Manchester, NH, you will report to the Local Sales Manager and build revenue across traditional and digital channels.

You will prospect, present, negotiate, and close deals, maintaining station rate integrity while developing new business through local partnerships.

Qualifications

• Experience in media sales
• Solid negotiation skills
• Proven track record in web/mobile sales and in the cultivation and development of new business/non-traditional business
• Experience in a consultative customer focused business atmosphere
• Military training and experience will be considered in lieu of TV/Radio sales experience
• Ability to multi-task within a fast-paced environment
• Accountability within a goal-structured organization
• Needs a positive, results-oriented attitude and must be a team player
• Proven track record of successfully selling to business owners and CEO's (military experience will be considered)
• Must be able to use qualitative research effectively to further sales effort
• Strong formal and interpersonal communication skills
• Proficiency with Microsoft Office products. Proficiency with Wide Orbit and other industry specific systems a plus.

Responsibilities

• Generate revenue across all available platforms
• Prospect, contact and present to new businesses to generate new advertising revenue
• Manage inventory and protect station rate structure.
• Develop new revenue through local business development
• Form strategic business and market partnerships
• Manage an active account and client list
• Regularly meet with local and digital sales managers to ensure progression and success with stated goals.
• Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies.
• Create and deliver sales presentations to multiple points of contact with client/agency personnel.

Skills

Media sales

Negotiation

Web/mobile sales

Consultative selling

Military experience considered

Multi-tasking

Team player

Qualitative research

Interpersonal communication

Microsoft Office

Tools

Wide Orbit

CRM systems

Job description

WMUR, the ABC affiliate in Manchester, NH, is seeking a Local Sales Account Executive to drive multi-platform media sales, focusing on local businesses and agencies. Based at WMUR Studios in Manchester, NH, you will report to the Local Sales Manager and build revenue across traditional and digital channels.

You will prospect, present, negotiate, and close deals, maintaining station rate integrity while developing new business through local partnerships.