Lifecycle Marketing Tech PM - Lead Campaign Tech Solutions

SoFi

San Francisco (CA)

On-site

USD 120,000 - 170,000

Full time

20 hours ago
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Benefits offered by this job

Benefits at SoFi

Job summary

SoFi is seeking a Technical Project and Program Manager to oversee the development and implementation of Lifecycle Marketing projects. This role requires a technical background to manage overall project responsibilities while collaborating with Product and Engineering teams.

You will act as a technical consultant, help document requirements, and ensure that marketing tools and data capabilities align with program goals.

Qualifications

  • 3+ years of experience in technical project management with a focus on marketing technology, tools, and platforms.
  • Knowledge of digital marketing channels and their associated tech competencies (HTML, CSS, SQL, scripting languages).
  • Ability to work with engineering teams to facilitate acceptance criteria and other technical details.
  • Proven track record of effective time/project management with multitasking and meeting deadlines.
  • Ability to collaborate with remote teams.

Responsibilities

  • Act as an internal technical consultant to ensure Lifecycle Marketing teams leverage tools and technology capabilities in their campaign strategies.
  • Contribute toward documentation used by development and operations teams.
  • Identify, scope, and prioritize Lifecycle Marketing tech and data needs across select lines of business.
  • Partner with Product and Engineering teams to articulate requirements.
  • Contribute to product definition and documentation to ensure outputs meet expectations.
  • Assist in communication, evangelism, and training on new tools, features, and capabilities.
  • Collaborate with other Lifecycle TPMs.

Skills

Technical project management
Marketing technology
Remote collaboration
Time management
Cross-functional collaboration

Tools

Braze
Sparkpost
Datagrip
Athena
Amplitude
M-particle

Job description

SoFi is seeking a Technical Project and Program Manager to oversee the development and implementation of Lifecycle Marketing projects. This role requires a technical background to manage overall project responsibilities while collaborating with Product and Engineering teams.

You will act as a technical consultant, help document requirements, and ensure that marketing tools and data capabilities align with program goals.

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