Lifecycle Marketing Pro: HubSpot Campaigns & Automation

Teachers of Tomorrow, LLC; Houston (TX); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical, Dental, and Vision plans

Employer paid STD and Basic Life/AD&D

Voluntary buy up LTD, Life Insurance,

Job summary

Teachers of Tomorrow is seeking a Marketing Automation and Campaign Specialist to execute lifecycle and promotional campaigns across email, SMS, landing pages and in-portal messaging.

Under the Associate Director of Lifecycle Marketing, you will own HubSpot workflows, lists, segmentation, QA and launch readiness, partnering with operations, IT and compliance to move campaigns from brief through launch and optimization.

Qualifications

• Bachelor's degree in marketing, communications, business or a related field, or an equivalent combination of education and relevant experience.
• 3–5 years of experience in marketing automation, lifecycle marketing, campaign operations or a related execution-focused marketing role.
• Advanced hands-on experience with HubSpot Marketing Hub, including workflows, lists, segmentation, email, forms, landing pages, campaign tracking and reporting.

Responsibilities

• Writes and builds email, SMS, landing-page and in-portal campaign content for Teachers of Tomorrow and its alternative certification affiliated brand.
• Executes enrollment promotions, nurture campaigns, referral initiatives, scholarship communications, seasonal campaigns and deadline-driven messaging.
• Translates approved campaign briefs and business priorities into complete, candidate-facing communications that are clear, motivating and aligned with brand voice.
• Coordinates reviews, approvals, scheduling and launch readiness to ensure campaigns are delivered accurately and on time.

Skills

HubSpot

Campaign management

Email marketing

SMS marketing

Cross-functional collaboration

Education

Bachelor's degree in marketing or related field

Tools

Monday.com

Miro

Microsoft 365

Job description

Teachers of Tomorrow is seeking a Marketing Automation and Campaign Specialist to execute lifecycle and promotional campaigns across email, SMS, landing pages and in-portal messaging.

Under the Associate Director of Lifecycle Marketing, you will own HubSpot workflows, lists, segmentation, QA and launch readiness, partnering with operations, IT and compliance to move campaigns from brief through launch and optimization.