Lifecycle Growth Lead: Retention & Subscriptions

Dimond Connect; Denver (CO); On-site; USD 90,000 - 130,000; Full time

Job summary

Dimond Connect is looking for a Lifecycle Marketing Manager who will own retention and lifecycle execution across email, SMS, on-site experiences, and post-purchase touchpoints. You will partner with teams to scale subscriptions, lifecycle flows, and data-driven personalization, leveraging AI tools to improve engagement and lifetime value.

Responsibilities include developing segmentation, setting KPI targets, and leading cross-functional initiatives to drive repeat purchases while maintaining

Qualifications

• 3+ years in lifecycle, retention, or CRM marketing (beauty/personal care a plus).
• 3+ years with Shopify and integrations (Klaviyo, SMS platforms).
• 2+ years managing or launching subscription programs.
• Strong CRM and customer marketing foundation with cohort/LTV analysis.

Responsibilities

• Own and scale lifecycle marketing across email, SMS, on-site, and post-purchase touchpoints.
• Collaborate with email/SMS agency to evolve acquisition, retention, and subscription messaging.
• Own retention revenue targets and lifecycle KPIs (repeat rate, churn, cohorts, LTV).
• Translate product launches into lifecycle-ready offers and messaging across channels.

Skills

Lifecycle marketing

CRM marketing

Data analysis

A/B testing

Copywriting

Cross-functional collaboration

AI tools usage

Tools

Shopify

Klaviyo

Postscript

CRM software

Job description

Dimond Connect is looking for a Lifecycle Marketing Manager who will own retention and lifecycle execution across email, SMS, on-site experiences, and post-purchase touchpoints. You will partner with teams to scale subscriptions, lifecycle flows, and data-driven personalization, leveraging AI tools to improve engagement and lifetime value.

Responsibilities include developing segmentation, setting KPI targets, and leading cross-functional initiatives to drive repeat purchases while maintaining