Lifecycle Marketing Associate: Retention & Growth Pro

Medici Brands; New York (NY); On-site; USD 115,000 - 130,000; Full time

Benefits offered by this job

Health insurance

Vision insurance

Dental insurance

401(k) with match

Gym expenses

Paid time off

Equity options

Job summary

David is hiring a Lifecycle Marketing Associate in New York City to lead email, SMS, direct mail, subscriptions, and loyalty programs. You will own the roadmap, execute campaigns, analyze performance, and collaborate with creative, ecommerce, growth, legal, and other teams to boost retention and customer lifetime value.

You will manage day-to-day email and SMS campaigns in Klaviyo, build automated journeys, and own reporting on retention metrics.

Qualifications

• 3+ years in lifecycle, retention, and/or growth marketing at a consumer brand or marketing agency.
• Expert in Klaviyo, with significant hands-on experience.
• Strong project management skills, with the ability to independently run an end-to-end workflow with ambiguity and communicate clearly.
• Humble, curious, and fast-moving, with strong ownership and attention to detail.
• Strong business judgment and the ability to partner effectively across teams.
• A desire to help build a rapidly growing CPG company with a mission-driven team.

Responsibilities

• Lead lifecycle marketing channels across email, SMS, direct mail, subscriptions, and loyalty.
• Develop the roadmap, execute campaigns and programs, analyze performance, and identify opportunities to improve retention and CLV.
• Partner across the company to support product launches, retail moments, promotions, and other growth initiatives.
• Own reporting across email, SMS, direct mail, subscriptions, and key retention metrics.

Skills

Klaviyo

Project management

Ownership

Attention to detail

Cross-functional collaboration

Job description

David is hiring a Lifecycle Marketing Associate in New York City to lead email, SMS, direct mail, subscriptions, and loyalty programs. You will own the roadmap, execute campaigns, analyze performance, and collaborate with creative, ecommerce, growth, legal, and other teams to boost retention and customer lifetime value.

You will manage day-to-day email and SMS campaigns in Klaviyo, build automated journeys, and own reporting on retention metrics.