Lifecycle Email & SMS Growth Lead

Innersense Organic Beauty; Concord (CA); On-site; USD 115,000 - 125,000; Full time

Benefits offered by this job

Competitive Compensation

Medical, Dental, Vision

Parental Leave

401k program with match

Paid Time Off

Life Insurance

Job summary

A leading hair care company is looking for an Email Growth Marketing Manager in Concord, California. The candidate will be responsible for owning and scaling Email and SMS marketing programs, focusing on optimizing high-performing lifecycle campaigns and driving revenue growth. Successful applicants must possess 3–5+ years of relevant experience and a data-driven mindset. This full-time in-office role offers a target salary range of $115,000 - $125,000 per year, plus a comprehensive benefits package, including medical, dental, and retirement plans.

Qualifications

• 3–5+ years of experience in Email and SMS marketing.
• Strong track record of optimizing lifecycle campaigns.
• Deep expertise in testing methodologies.

Responsibilities

• Develop and optimize Email and SMS campaigns.
• Audit customer journeys for engagement improvements.
• Enhance segmentation strategies for precise targeting.

Skills

Email and SMS marketing experience

Lifecycle marketing skills

Data-driven mindset

Segmentation expertise

A/B testing experience

Excellent collaboration skills

Strong communication skills

Tools

Email/SMS platforms

Job description

A leading hair care company is looking for an Email Growth Marketing Manager in Concord, California. The candidate will be responsible for owning and scaling Email and SMS marketing programs, focusing on optimizing high-performing lifecycle campaigns and driving revenue growth. Successful applicants must possess 3–5+ years of relevant experience and a data-driven mindset. This full-time in-office role offers a target salary range of $115,000 - $125,000 per year, plus a comprehensive benefits package, including medical, dental, and retirement plans.