Senior Email Marketing Leader - Data-Driven Growth

Window Nation; Maryland; On-site; USD 120,000 - 130,000; Full time

Job summary

A leading marketing firm in Maryland is seeking an experienced Email Marketing Manager to drive lead generation growth and consumer engagement through email and SMS campaigns. Applicants should have at least 5 years of digital marketing experience, including leadership in email marketing and automation. This position offers a competitive salary, a collaborative environment, and the chance to contribute significantly to marketing strategies.

Qualifications

• Minimum 5 years in digital marketing, specifically email, SMS, automation, and lead nurturing.
• At least 2 years of leadership experience.

Responsibilities

• Manage end-to-end email marketing process.
• Develop and execute effective email campaigns.
• Strategize and implement effective SMS campaigns.
• Collaborate with cross-functional teams for content creation.
• Implement nurturing strategies to guide prospects through the funnel.

Skills

Data-driven marketing strategies

Email marketing

SMS campaigns

Marketing automation

Lead nurturing

Education

Bachelor's degree in marketing, communications, or related field

Tools

HubSpot

Marketo

Twilio

Hatch

Job description

A leading marketing firm in Maryland is seeking an experienced Email Marketing Manager to drive lead generation growth and consumer engagement through email and SMS campaigns. Applicants should have at least 5 years of digital marketing experience, including leadership in email marketing and automation. This position offers a competitive salary, a collaborative environment, and the chance to contribute significantly to marketing strategies.