Lifecycle & Email Marketing Strategist

Content Creators; Park City (UT); Hybrid; USD 85,000 - 110,000; Full time

Benefits offered by this job

Health benefits

401k match

Unlimited PTO

Hybrid work model

Employee stock options

Fertility benefits

Job summary

Momentous is seeking a Lifecycle & Email Marketing Specialist to scale email, CRM, and customer retention programs. You will craft campaigns, maintain lifecycle flows, and develop evergreen product education content while collaborating with the CRM and Retention team.

The ideal candidate excels in writing, has technical acumen, and pays close attention to detail, aiming to improve the customer experience through executional excellence.

Qualifications

• Bachelor's degree or equivalent in Creative Writing, Marketing, Content Creation, Communications, or related field.
• 3–5 years of email marketing, CRM, lifecycle marketing, or related experience.
• Hands-on Klaviyo experience: campaigns, flows, testing, QA, deliverability.
• Experience in health, wellness, nutrition, or supplements preferred.

Responsibilities

• Build, QA, test, and deploy email campaigns in Klaviyo, including brand campaigns and retention initiatives.
• Build, QA, and maintain automated lifecycle flows and customer segments.
• Own evergreen product education emails and reusable content modules.
• Manage routine customer communications across Sales, Corporate Wellness, Affiliate, and other teams; provide Klaviyo troubleshooting.
• Lead A/B testing and process improvements to boost performance and efficiency.

Skills

Attention to detail

Organizational skills

Strategic translation to execution

Critical thinking

Collaborative communication

Consumer psychology interest

Education

Bachelor's degree or equivalent

Tools

Klaviyo

Job description

Momentous is seeking a Lifecycle & Email Marketing Specialist to scale email, CRM, and customer retention programs. You will craft campaigns, maintain lifecycle flows, and develop evergreen product education content while collaborating with the CRM and Retention team.

The ideal candidate excels in writing, has technical acumen, and pays close attention to detail, aiming to improve the customer experience through executional excellence.