Lifecycle & Email Marketing Pro — Retention & Growth

Momentous; Park City (UT); Hybrid; USD 75,000 - 105,000; Full time

Benefits offered by this job

401k Match

Unlimited PTO

Healthy lifestyle perks

Job summary

Momentous in Park City, Utah, is seeking a Lifecycle & Email Marketing Specialist to scale our email, CRM, and customer retention programs. You will own lifecycle flows, evergreen education emails, and cross-functional communications, collaborating with product marketing to translate product information into consumer-friendly content.

The role requires strong writing, creative thinking, and meticulous execution across campaigns, with a focus on improving customer experience and engagement.

Qualifications

• Bachelor's degree or equivalent in Creative Writing, Marketing, Content Creation, Communications, or a related field.
• 3–5 years of experience in email marketing, CRM, lifecycle marketing, or a related field.
• Hands-on experience with Klaviyo, including campaign production, automated flows, testing, QA, and deliverability.
• Experience in health, wellness, nutrition, or supplements preferred.
• Exceptional attention to detail and a commitment to delivering accurate, high-quality work.

Responsibilities

• Build, QA, test, and deploy email campaigns in Klaviyo, including brand campaigns and retention initiatives.
• Execute campaigns according to established messaging, creative direction, and audience targeting.
• Support campaign production, testing, and deployment while ensuring accuracy and consistency across communications.
• Build, QA, and maintain automated lifecycle flows based on strategies and messaging developed by senior team members.
• Build and maintain customer segments to support more targeted and personalized communications.
• Support subscription retention initiatives, lifecycle testing, and routine Recharge operations.
• Identify opportunities to improve lifecycle execution and customer engagement.
• Own the writing, design, production, and maintenance of evergreen product education emails and reusable content modules.

Skills

Email marketing

CRM lifecycle

Copywriting

Data-driven

A/B testing

Education

Bachelor's degree or equivalent in Marketing or related field

Tools

Klaviyo

Job description

Momentous in Park City, Utah, is seeking a Lifecycle & Email Marketing Specialist to scale our email, CRM, and customer retention programs. You will own lifecycle flows, evergreen education emails, and cross-functional communications, collaborating with product marketing to translate product information into consumer-friendly content.

The role requires strong writing, creative thinking, and meticulous execution across campaigns, with a focus on improving customer experience and engagement.