Lifecycle Communications Lead | Salesforce Marketing Cloud

Hyundai Capital America; Irvine (CA); Hybrid; USD 88,000 - 136,000; Full time

Benefits offered by this job

Hybrid schedule

Vehicle allowance

Health coverage

401(k) with company match

Life & disability insurance

Volunteer time off

Job summary

Hyundai Capital America in Irvine, CA, is seeking a Lifecycle Communications Manager to lead customer-facing messaging across onboarding, servicing, payments, collections, and loyalty in English and Spanish. You will partner with product, CX, and marketing to design compliant, customer-friendly communications in Salesforce Marketing Cloud.

The role emphasizes translation/localization, performance monitoring, and cross-functional coordination, with a hybrid schedule and a strong focus on clear,

Qualifications

• Minimum 5–7 years of lifecycle communications, CRM, or marketing automation.
• Experience building communications in Salesforce Marketing Cloud or equivalent.
• Experience writing, editing, or structuring customer-facing operational messages.
• Fluency in English and Spanish for Spanish-language communications.

Responsibilities

• Develop and execute lifecycle communications across onboarding, servicing, payments, collections, end-of-term, titles, and loyalty.
• Build and optimize automated journeys and transactional messages in Marketing Cloud.
• Localize content into Spanish, ensuring regulatory accuracy and brand voice.
• Monitor performance metrics and optimize messages for clarity and action.
• Coordinate with CX Strategy, Product, Servicing, Titles, and Marketing.

Skills

Lifecycle communications

CRM

Content development

Editing/writing

Bilingual English/Spanish

Salesforce Marketing Cloud

Journey Builder

Cross-functional collaboration

Education

Bachelor’s degree in Communications/Marketing/Business/Digital Experience

Tools

Salesforce Marketing Cloud

Journey Builder

Automation Studio

Job description

Hyundai Capital America in Irvine, CA, is seeking a Lifecycle Communications Manager to lead customer-facing messaging across onboarding, servicing, payments, collections, and loyalty in English and Spanish. You will partner with product, CX, and marketing to design compliant, customer-friendly communications in Salesforce Marketing Cloud.

The role emphasizes translation/localization, performance monitoring, and cross-functional coordination, with a hybrid schedule and a strong focus on clear,