Life Sciences Product Marketing & Enablement Lead

RELX Inc.

Walnut (CA)

Hybrid

USD 110,000 - 180,000

Full time

10 days ago

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Job summary

RELX Inc. in the United States (California) seeks a Product Marketing & Enablement Manager for Life Sciences solutions.

The role blends product marketing, sales enablement, and subject-matter expertise to position offerings, prepare the market, and empower sales with compelling narratives. The successful candidate will lead GTM plans, develop value propositions, and collaborate across Product, Regulatory Services, Sales, and shared services.

Qualifications

  • Experience in B2B product marketing and sales enablement in Life Sciences or regulated environments.
  • Ability to translate complex regulatory offerings into clear commercial narratives.
  • Strong writing and editing skills with ability to produce customer-facing content.

Responsibilities

  • Lead product marketing and go-to-market strategy for Life Sciences solutions, including positioning, messaging, and value proposition development.
  • Translate complex regulatory, data, and service offerings into clear, differentiated customer value and commercial narratives.
  • Develop customer personas, use cases, competitive positioning, and objection-handling frameworks.
  • Partner with Product, Regulatory Services, Sales, and subject matter experts to incorporate customer and market insights into product positioning.
  • Create and execute go-to-market plans for product launches, enhancements, and new capabilities.
  • Align product roadmap priorities with customer needs, market trends, and commercial opportunities.
  • Monitor competitive activity, regulatory developments, and market dynamics to provide actionable business recommendations.
  • Develop and maintain sales enablement resources, including pitch decks, product briefs, solution overviews, FAQs, and competitive materials.
  • Collaborate with Sales teams to identify and address messaging, training, and content gaps throughout the buyer journey.
  • Support sales readiness initiatives through training materials, launch communications, and product update resources.
  • Contribute to strategic account presentations, proposals, and high-value commercial opportunities.
  • Manage and optimize the Life Sciences Asset Platform in SharePoint to ensure easy access to current sales and marketing materials.
  • Create customer-facing content such as thought leadership, blogs, one-pagers, webinars, and campaign assets.
  • Partner with internal experts to develop differentiated perspectives on Life Sciences and regulatory topics.
  • Ensure consistency and accuracy of messaging across marketing campaigns, digital channels, and sales materials.
  • Support webinar and event marketing activities, including messaging development, speaker preparation, and follow-up content.
  • Identify and pursue speaking engagements and thought leadership opportunities, including proposal and abstract development.
  • Leverage approved AI tools to accelerate research, content creation, information synthesis, and workflow efficiency.
  • Drive adoption of AI and automation to improve the speed, quality, and scalability of product marketing and sales enablement efforts.
  • Apply sound judgment and quality controls to ensure accuracy, compliance, privacy, and regulatory adherence in all marketing and enablement activities.

Skills

B2B product marketing
Sales enablement
Go-to-market strategy
Content creation
AI tools adoption
Cross-functional collaboration

Tools

AI-enabled tools

Job description

RELX Inc. in the United States (California) seeks a Product Marketing & Enablement Manager for Life Sciences solutions.

The role blends product marketing, sales enablement, and subject-matter expertise to position offerings, prepare the market, and empower sales with compelling narratives. The successful candidate will lead GTM plans, develop value propositions, and collaborate across Product, Regulatory Services, Sales, and shared services.

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