Life Sciences Product Marketing & Enablement Strategist

Reed Technology and Information Services LLC Company

Horsham (PA)

Hybrid

USD 79,000 - 131,000

Full time

46 hours ago
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Benefits offered by this job

Hybrid Level Up model
Shared parental leave
Study assistance
Sabbaticals

Job summary

LexisNexis Life Sciences Solutions is seeking a Product Marketing & Enablement Specialist to shape go‑to‑market strategy for Life Sciences offerings and empower commercial teams with compelling messaging and assets.

You will translate complex regulatory data and services into customer value, develop personas, and partner across Product, Regulatory Services, Sales, and subject matter experts. The role emphasizes AI-enabled workflows and scalable content in a hybrid work model.

Qualifications

  • Experience in B2B product marketing
  • Sales enablement or related commercial marketing in Life Sciences
  • Excellent writing and editing skills translating technical ideas into clear copy
  • Experience developing product positioning and go-to-market strategies
  • Strong collaboration across cross‑functional teams to inform product messaging

Responsibilities

  • Lead product marketing and go-to-market strategy for Life Sciences solutions
  • Translate regulatory and data offerings into clear customer value and commercial narratives
  • Develop customer personas, use cases, competitive positioning, and objection-handling frameworks
  • Create and execute go-to-market plans for product launches and enhancements
  • Maintain sales enablement resources: decks, briefs, FAQs, and competitive materials
  • Collaborate with sales to address messaging and content gaps throughout the buyer journey
  • Manage the Life Sciences Asset Platform in SharePoint for marketing materials
  • Leverage AI tools to accelerate research, content creation, and workflow efficiency

Skills

B2B product marketing
Sales enablement
Life Sciences industry knowledge
Regulatory/compliance understanding

Tools

AI tools

Job description

LexisNexis Life Sciences Solutions is seeking a Product Marketing & Enablement Specialist to shape go‑to‑market strategy for Life Sciences offerings and empower commercial teams with compelling messaging and assets.

You will translate complex regulatory data and services into customer value, develop personas, and partner across Product, Regulatory Services, Sales, and subject matter experts. The role emphasizes AI-enabled workflows and scalable content in a hybrid work model.

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