Journey Optimization & Digital Campaigns Specialist

MELALEUCA INC; Idaho Falls (ID); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Health insurance

Dental and vision insurance

Life insurance

Disability insurance

401(k) with company match

Paid time off

Job summary

Melaleuca in Idaho Falls is seeking a Digital Communication Specialist to craft and send digital communications globally, including email, SMS, web alerts and push notifications, using Salesforce Marketing Cloud.

The role works closely with Marketing, Business Development and Sales, demands strong attention to detail, and the ability to meet tight deadlines while delivering accurate, localized content and measured results.

Qualifications

• 1 year of experience in digital marketing or ecommerce communications
• Bachelor's Degree required
• Experience with Salesforce Marketing Cloud or similar software preferred
• Ability to code HTML and create messages
• Attention to detail and ability to meet tight deadlines

Responsibilities

• Create, set up and manage digital communications in Email Studio, Mobile Studio, Automation Studio, and Journey Builder
• Create SMS content using Salesforce Mobile Studio
• Collaborate with Marketing, Business Development and Sales to gather information for campaigns
• Support A/B testing, execution and tracking of digital communications
• Drive digital communications design direction with the Design Team
• Create emails with HTML and measurement tagging using GA360 or analytics tools
• Ensure timely intra- and inter-department requests with accurate delivery
• Accurately implement translations and localizations for all languages

Skills

Digital communications

Email marketing

Interpersonal communication

Attention to detail

Deadline management

Education

Bachelor's Degree

Tools

Salesforce Marketing Cloud

HTML

Dreamweaver

Adobe Creative Suite

GA360

Job description

Melaleuca in Idaho Falls is seeking a Digital Communication Specialist to craft and send digital communications globally, including email, SMS, web alerts and push notifications, using Salesforce Marketing Cloud.

The role works closely with Marketing, Business Development and Sales, demands strong attention to detail, and the ability to meet tight deadlines while delivering accurate, localized content and measured results.