Inbound BDR - AI-Driven SaaS Lead Qualifier

Aderant North America, Inc.; United States; On-site; USD 55,000 - 75,000; Full time

Job summary

Aderant North America, Inc. is seeking a proactive Business Development Representative to qualify inbound leads and generate qualified sales opportunities.

You will work with Marketing and Sales to ensure fast, accurate routing of demo requests, perform needs assessments, and maintain clean CRM data. A passion for AI-driven engagement is a plus in this fast-paced software environment.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• At least one year of professional experience.
• Proven work experience as a Business Development Representative or similar role with a track record of achieving sales quotas.
• Excellent communication skills include phone, writing, and listening.
• Self-starter who has a desire to learn, grow, and excel in their role.
• Understanding of the legal industry and/or SaaS technology.
• Experience with Marketo and Salesforce.

Responsibilities

• Qualify inbound Marketing Qualified Leads (MQLs), including demo requests and high-intent inquiries, into Sales Qualified Opportunities (SQOs).
• Manage and respond promptly to incoming demo requests and marketing-generated leads to ensure strong speed-to-lead performance.
• Conduct discovery conversations to understand prospect needs, challenges, timeline, budget, and decision-making process.
• Assess fit and determine alignment with Aderant's products and services.
• Schedule qualified opportunities for Account Executives and ensure thorough handoff with clear context and documentation.
• Partner closely with Marketing to provide feedback on lead quality, campaign performance, and messaging effectiveness.
• Collaborate with Sales teams to align on qualification standards, target accounts, and pipeline priorities.
• Leverage AI tools and automation to prioritize inbound leads, streamline follow-up workflows, improve data accuracy, and personalize engagement - with a passion for experimenting and learning how AI can elevate performance.
• Maintain accurate and up-to-date prospect data in Salesforce and marketing automation platforms.
• Stay current on Aderant's product offerings, services, and pricing/payment plans.
• Regularly report on lead conversion metrics, response times, and pipeline contribution to Sales and Marketing leadership.

Skills

Excellent communication

Self-starter

Quota achievement

Lead qualification

Inbound inquiries management

Education

Bachelor's degree in Marketing or Business

Tools

Marketo

Salesforce

Job description

Aderant North America, Inc. is seeking a proactive Business Development Representative to qualify inbound leads and generate qualified sales opportunities.

You will work with Marketing and Sales to ensure fast, accurate routing of demo requests, perform needs assessments, and maintain clean CRM data. A passion for AI-driven engagement is a plus in this fast-paced software environment.