Hybrid Senior Product Marketing Lead

Verizon; Irving (TX); Híbrido; USD 105 000 - 201 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health insurance

Dental insurance

Vision insurance

401(k) with company match

Paid holidays and personal days

Parental leave

Tuition assistance

Resumo da oferta

Verizon is seeking a strategic Product Marketing professional to lead launch strategies for new and existing products. You will partner with Product Management, Sales, and marketing teams to develop compelling positioning and high-quality collateral, driving growth and retention across multiple market segments.

The role requires strong analytics, market research experience, and the ability to manage cross-functional projects. Hybrid work arrangement with travel as needed is offered by Verizon.

Qualificações

• Bachelor's degree or 4+ years of work experience.
• Six or more years of relevant experience required, demonstrated through work and/or military experience, or specialized training.
• Product Marketing/Strategy experience using market research and/or data analytics.
• Experience with Marketing collateral and/or Sales Enablement creation and execution.
• Willingness to travel.

Responsabilidades

• Leveraging market data and insights to develop launch strategies for new and existing products.
• Partnering with Product Management, Sales, and other marketing teams.
• Developing marketing plans and customer collateral using segmented value propositions.
• Creating compelling positioning to accelerate revenues and bookings.
• Executing marketing strategies to drive growth and retention across Global Enterprise, Public Sector, and Business Markets.
• Collaborating with partner teams to promote cross-sell opportunities and reinforce cross-portfolio messaging.
• Overseeing project management related to product launches and marketing activities to accelerate revenue and improve services.

Conhecimentos

Product marketing

Market research

Data analytics

Sales enablement

Cross-functional

Strategic thinking

Formação académica

Bachelor's degree

Master's degree

Descrição da oferta de emprego

Verizon is seeking a strategic Product Marketing professional to lead launch strategies for new and existing products. You will partner with Product Management, Sales, and marketing teams to develop compelling positioning and high-quality collateral, driving growth and retention across multiple market segments.

The role requires strong analytics, market research experience, and the ability to manage cross-functional projects. Hybrid work arrangement with travel as needed is offered by Verizon.