Hybrid Ad Operations Specialist — Data-Driven Campaigns

CarGurus Early Careers; Boston (MA); Hybrid; USD 83,000 - 103,000; Full time

Benefits offered by this job

RSUs

Discretionary bonuses

Job summary

CarGurus is seeking an Ad Operations Specialist to support day-to-day management and optimization of advertising platforms. You will execute campaigns, build reports, and collaborate with Product, Engineering, and Sales to drive performance and reliability.

The role emphasizes analytical thinking, attention to detail, and scalable processes. The position involves working across ad-serving and measurement platforms, troubleshooting, and delivering actionable insights to improve revenue and

Qualifications

• 2+ years of experience in ad operations, digital advertising, campaign management, marketing technology, or related field.
• Experience with ad platforms and measurement tools (GAM, Meta Business Manager, Campaign Manager, DoubleVerify, SSPs, DMPs).
• Understanding of ad operations concepts: setup, trafficking, targeting, tracking, delivery, pacing, performance.

Responsibilities

• Build, maintain, and automate reports on ad performance, delivery, revenue, and trends.
• Create templates, dashboards, and tools for reliable insights and reduced manual work.
• Monitor campaign delivery and platform performance; identify issues early and address them.

Skills

Ad operations

Digital advertising

Campaign management

Google Ad Manager

Meta Business Manager

Google Campaign Manager

SQL

BI tools

Education

Bachelor’s degree in related field

Tools

DoubleVerify

SSPs

DMPs

Job description

CarGurus is seeking an Ad Operations Specialist to support day-to-day management and optimization of advertising platforms. You will execute campaigns, build reports, and collaborate with Product, Engineering, and Sales to drive performance and reliability.

The role emphasizes analytical thinking, attention to detail, and scalable processes. The position involves working across ad-serving and measurement platforms, troubleshooting, and delivering actionable insights to improve revenue and