Ad Operations Specialist - Hybrid Campaigns & Tracking Pro

True Media; Minneapolis (MN); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Hybrid work schedule

Career development

Employee referral bonus

Insurance coverage

401(k) with match

Mental health support

Paid holidays

Paid leave

Job summary

True Media is seeking an Ad Operations Specialist to manage digital client campaigns, tag websites, and coordinate with vendors across multiple offices. The role emphasizes proactive organization, clear communication, and accurate trafficking of assets and data.

Applicants should have 1+ year of experience in digital media, proficiency with standard productivity tools, and knowledge of ad serving platforms and analytics. Hybrid schedule with in-office and remote days is offered.

Qualifications

• 1+ years of professional experience managing digital media campaigns.
• Proficiency in a standard business productivity suite.
• Working knowledge of digital ad serving platforms, tag management platforms, and web analytics.
• Strong understanding of digital media fundamentals and math.
• Excellent written and verbal communication skills.
• Ability to manage multiple client workstreams accurately.
• Licenses/certifications in Google, Scrum, or related trainings.

Responsibilities

• Develop and manage digital campaigns in ad serving and campaign management platforms.
• Implement tracking that aligns with client goals and monitor pacing and delivery trends.
• Build UTMs and tracking URLs and ensure consistent tracking across touchpoints.
• Traffic digital creative assets to vendors and confirm delivery requirements.
• Monitor delivery and performance reporting, analyze anomalies, and propose resolutions.
• Lead implementation of website tags and pixels and maintain trafficking logs.
• Maintain accurate time records and adhere to privacy protocols.

Skills

Digital campaign management

Google Ads

Google Analytics

Proficiency with productivity suite

Communication skills

Time management

Problem-solving

Education

Bachelor’s degree in advertising, marketing, or communications

Tools

UTMs and tracking URLs

Tag management platforms

Web analytics platforms

Job description

True Media is seeking an Ad Operations Specialist to manage digital client campaigns, tag websites, and coordinate with vendors across multiple offices. The role emphasizes proactive organization, clear communication, and accurate trafficking of assets and data.

Applicants should have 1+ year of experience in digital media, proficiency with standard productivity tools, and knowledge of ad serving platforms and analytics. Hybrid schedule with in-office and remote days is offered.