Head of Performance Marketing (PPC & SEO) — Remote

Blacksmith Agency LLC; Washington; Remoto; USD 150.000 - 230.000; Tempo pieno

Descrizione del lavoro

Blacksmith Agency is seeking a Vice President of Performance Marketing to lead PPC and SEO across multifamily, B2B and technical verticals. This is a management seat, responsible for channel strategy, budget and department performance.

You’ll supervise the PPC and SEO strategists, set quality standards for audits and reporting, and guide client-facing communications while shaping hiring plans for the team.

Competenze

• 7+ years across paid media and SEO.
• Experience owning a team of strategists.
• Comfortable being the client-facing owner when accounts underperform.
• Agency experience carrying many accounts.

Mansioni

• Own channel strategy and budget allocation as accounts scale.
• Define standards for audits and reports and enforce them.
• Lead and review PPC and SEO strategists' work and reviews.
• Be the client-facing owner when accounts underperform and drive calls.
• Lead hiring plans for the department and conduct early interviews.

Conoscenze

Team leadership

Paid media

SEO

Client management

Strumenti

Google Ads

GA4

Search Console

Meta Ads

Microsoft Ads

Descrizione del lavoro

Blacksmith Agency is seeking a Vice President of Performance Marketing to lead PPC and SEO across multifamily, B2B and technical verticals. This is a management seat, responsible for channel strategy, budget and department performance.

You’ll supervise the PPC and SEO strategists, set quality standards for audits and reporting, and guide client-facing communications while shaping hiring plans for the team.