Head of Performance Marketing & Growth (Remote)

Blacksmith Agency LLC; Florida; Remoto; USD 180.000 - 240.000; Tempo pieno

Descrizione del lavoro

Blacksmith Agency is seeking a VP of Performance Marketing to lead the PPC and SEO functions. You will own channel strategy, oversee two specialists, and be the client-facing owner when accounts underperform.

This is a management seat overseeing audits, reporting standards, and overall department performance. You will drive hiring and ensure responsible budget allocation as accounts scale.

Competenze

• 7+ years across paid media and SEO.
• Experience leading multiple accounts and teams.

Mansioni

• Own channel strategy and budgeting as accounts scale.
• Define quality standards for audits and reporting.
• Ensure accuracy of attribution and GA4 in client reporting.
• Escalate and diagnose account risks, directing strategists to fixes.
• Plan hiring for the department and conduct first-round interviews.

Conoscenze

Paid media

SEO

Leadership

Client facing

Strumenti

Google Ads

GA4

Meta Ads

Microsoft Ads

Descrizione del lavoro

Blacksmith Agency is seeking a VP of Performance Marketing to lead the PPC and SEO functions. You will own channel strategy, oversee two specialists, and be the client-facing owner when accounts underperform.

This is a management seat overseeing audits, reporting standards, and overall department performance. You will drive hiring and ensure responsible budget allocation as accounts scale.