Head of Performance Marketing (PPC & SEO) - Remote

Blacksmith Agency LLC; California; Remoto; USD 180.000 - 240.000; Tempo pieno

Descrizione del lavoro

Blacksmith Agency, a remote-forward firm serving clients across multifamily, B2B and technical verticals, seeks a VP of Performance Marketing. You lead that department, shaping channel strategy and budget, while PPC/SEO strategists execute.

This is a management seat with accountability for client results and department quality. You will own the overall performance narrative, manage audits and reporting, and guide the team as accounts scale.

Competenze

• 7+ years across paid media and SEO.
• Depth in Google Ads, GA4, Search Console, Meta and Microsoft Ads.
• Experience managing multiple accounts and client-facing responsibilities.
• Agency experience carrying many accounts at once.
• One account you turned around with clear metrics and outcomes.

Mansioni

• Own channel strategy and budget allocation as accounts scale.
• Set quality standards and audits for reports and deliverables.
• Drive client results and ensure reporting integrity.
• Oversee hiring plan and conduct first-round interviews for the team.

Conoscenze

Channel strategy

Client-facing

Leadership

Strumenti

Google Ads

GA4

Search Console

Meta Ads

Microsoft Advertising

Descrizione del lavoro

Blacksmith Agency, a remote-forward firm serving clients across multifamily, B2B and technical verticals, seeks a VP of Performance Marketing. You lead that department, shaping channel strategy and budget, while PPC/SEO strategists execute.

This is a management seat with accountability for client results and department quality. You will own the overall performance narrative, manage audits and reporting, and guide the team as accounts scale.