Head of Performance Marketing & Channel Strategy (Remote)

Blacksmith Agency LLC; Tampa (FL); A distancia; USD 120.000 - 180.000; Jornada completa

Descripción de la vacante

Blacksmith Agency seeks a Director of Performance Marketing to lead the PPC and SEO functions for clients across multifamily, B2B and technical verticals. You will supervise the PPC and SEO strategists, set channel strategy, and own department outcomes.

This is a management seat; the strategists execute, you decide budgets and audits, and you’ll interact with clients. You’ll also shape the hiring plan and participate in first-round interviews, with a three-conversation process before decision.

Formación

• 7+ years across paid media and SEO.
• Experience owning channel strategy and client communication.
• Agency experience carrying many accounts at once.

Responsabilidades

• Own channel strategy and budget allocation as accounts scale.
• Mentor and evaluate PPC and SEO strategists.
• Ensure department delivers measurable client results and honest reporting.
• Lead client calls when accounts are at risk and diagnose issues.

Conocimientos

People management

Channel strategy

Client facing

Analytics

Herramientas

Google Ads

GA4

Search Console

Meta

Microsoft Ads

Descripción del empleo

Blacksmith Agency seeks a Director of Performance Marketing to lead the PPC and SEO functions for clients across multifamily, B2B and technical verticals. You will supervise the PPC and SEO strategists, set channel strategy, and own department outcomes.

This is a management seat; the strategists execute, you decide budgets and audits, and you’ll interact with clients. You’ll also shape the hiring plan and participate in first-round interviews, with a three-conversation process before decision.