Head of Digital Marketing & Growth

Art.com; Indianapolis (IN); On-site; USD 150,000 - 210,000; Full time

Job summary

Art.com, Indianapolis, IN, seeks a Director of Digital Marketing to own the digital acquisition, retention, and brand amplification strategy across paid and organic channels. The role combines operations excellence, analytics, and eCommerce expertise to drive measurable results.

Lead a cross-functional team, manage budgets, and drive advancements in attribution, personalization, and lifecycle marketing to maximize customer lifetime value and ROI.

Qualifications

• 7-10 years of digital marketing experience.
• 3+ years of leadership experience.
• Advanced proficiency in social media platforms.
• Proven track record of scaling customer acquisition and improving ROI across multiple paid and owned channels.
• Salesforce experience preferred.

Responsibilities

• Develop and lead the omnichannel digital marketing strategy aligned with growth goals.
• Manage the annual marketing budget, forecasting, and channel allocation for optimal ROI.
• Own analytics and KPI dashboards with full funnel visibility from awareness to conversion.

Skills

Digital marketing

Attribution modeling

Marketing technology

Data analysis

Leadership

Cross-functional collaboration

Brand equity management

Tools

Salesforce

Job description

Art.com, Indianapolis, IN, seeks a Director of Digital Marketing to own the digital acquisition, retention, and brand amplification strategy across paid and organic channels. The role combines operations excellence, analytics, and eCommerce expertise to drive measurable results.

Lead a cross-functional team, manage budgets, and drive advancements in attribution, personalization, and lifecycle marketing to maximize customer lifetime value and ROI.