Head of Demand Generation & ABM - Hands-On Leader

Voxel; United States; Presencial; USD 150.000 - 210.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Equity Incentive Plan

Generous health insurance

Parental leave

PTO & flexible work arrangements

Daily meals in-office

Descripción de la vacante

Voxel is seeking a Director of Demand Generation to own the full demand engine for North America. You will craft integrated, multi‑channel programs across digital, ABM, field events, webinars, and partner channels, with budget ownership and pipeline accountability.

You will personally manage paid search and paid social campaigns, build HubSpot workflows, and optimize CPL, MQL quality, and funnel conversion. Strong SaaS/industrial experience is a plus.

Formación

• 7–10 years of B2B demand generation experience.
• Industrial or enterprise SaaS background preferred.
• Hands-on digital marketing chops—paid search/social, HubSpot workflows.
• Inbound pipeline builder with proven track record.
• ABM fluency and ability to tier accounts and personalize outreach.
• Tech stack depth: Salesforce, HubSpot, 6sense, LinkedIn Campaign Manager.

Responsabilidades

• Own North American demand generation strategy and execution across digital, ABM, events, webinars, and partners.
• Architect campaigns, manage budgets, and own pipeline targets.
• Directly manage paid channels, nurture flows, and performance reporting.
• Lead ABX programs for priority ICPs in manufacturing, supply chain, warehousing, and logistics.
• Align with Sales on SLAs and handoffs, optimize funnel and attribution.
• Oversee a small team and external agencies with a demand gen budget.

Conocimientos

B2B demand gen

Digital marketing

ABM programs

HubSpot workflows

SEO/content

Paid search

Paid social

Salesforce

Herramientas

HubSpot

6sense

LinkedIn Campaign Manager

Salesforce

Google Ads

LinkedIn Ads

Descripción del empleo

Voxel is seeking a Director of Demand Generation to own the full demand engine for North America. You will craft integrated, multi‑channel programs across digital, ABM, field events, webinars, and partner channels, with budget ownership and pipeline accountability.

You will personally manage paid search and paid social campaigns, build HubSpot workflows, and optimize CPL, MQL quality, and funnel conversion. Strong SaaS/industrial experience is a plus.