Head of Demand Gen & ABM Growth

Voxel; Chicago (IL); On-site; USD 140,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Dental & vision

Parental leave

Equity

Paid time off

In-office meals

401K/HSA

Team events

Job summary

Voxel is seeking a Director of Demand Generation to own the full demand engine for North America, building integrated programs across digital, ABM, events, webinars, and partner channels. You will personally manage campaigns in HubSpot, optimize CPL and MQL quality, and align with Sales to accelerate pipeline.

You will lead ABX programs for manufacturing, supply chain, warehousing, and logistics, and drive reporting with RevOps while managing a growing team and budget.

Qualifications

• 7–10 years of B2B demand generation experience, with at least 3 years in a senior/lead role.
• Hands-on digital marketing chops: managed paid search/social, built HubSpot workflows, diagnose funnel performance.
• Inbound pipeline builder with SEO/content/automation experience.
• ABM fluency with 6sense or equivalent and tiered accounts.
• Experience marketing complex enterprise SaaS to operations, EHS, risk, or supply chain buyers.
• Proficient with Salesforce, HubSpot, 6sense, and LinkedIn Campaign Manager.

Responsibilities

• Own the North American demand generation plan end-to-end across digital, ABM, events, webinars, and partners.
• Manage and optimize paid search, paid social, SEO/content distribution, and marketing automation.
• Lead ABM programs for priority ICP segments and develop executive engagement content.
• Execute partner marketing activities aligned to global framework and co-marketing.
• Define lead SLAs with Sales and optimize handoff and pipeline attribution.
• Own the demand gen reporting framework and dashboards with RevOps.
• Lead a small team, agencies, and budget to drive impact.

Skills

Demand gen strategy

Digital marketing

ABM

Partner marketing

Sales alignment

Data analysis

Team leadership

Tools

Salesforce

HubSpot

6sense

LinkedIn Campaign Manager

Job description

Voxel is seeking a Director of Demand Generation to own the full demand engine for North America, building integrated programs across digital, ABM, events, webinars, and partner channels. You will personally manage campaigns in HubSpot, optimize CPL and MQL quality, and align with Sales to accelerate pipeline.

You will lead ABX programs for manufacturing, supply chain, warehousing, and logistics, and drive reporting with RevOps while managing a growing team and budget.