Head of AI-Driven GTM Strategy & Enablement

FranConnect; United States; On-site; USD 150,000 - 180,000; Full time

Job summary

FranConnect seeks a seasoned RevOps and sales enablement leader to partner with the CRO and scale the revenue organization. You will design onboarding, coaching, and training for the quota-carrying sales team, sales engineers, and marketing partners.

Build a library of assets, ensure consistency, and drive adoption of the sales method across regions, including AI-enabled workflows. You will own program execution, measure ramp times, and translate deal insights into actionable coaching.

Qualifications

• 5+ years in sales enablement, strategy, operations, or revenue leadership in B2B SaaS.
• Strong coaching and executive-facing communication.
• Proven ability to build programs from scratch and drive adoption.
• Experience with MEDDICC and value selling is a plus.
• Comfort with AI workflows for non-technical users.

Responsibilities

• Onboarding, training, and content development for the revenue team.
• Build training library, certifications, and continuous learning cadence.
• Coach reps live on deals and translate findings into coaching content.
• Create proposals, pitch decks, discovery guides, mutual action plans, and battle cards.
• Run win/loss and customer-voice inputs into messaging and training.
• Own AI enablement workflows and document standards for reliability.
• Partner with Marketing and Product Marketing on field readiness and messaging.
• Maintain one source of truth for training assets and governance.
• Lead three to five CRO initiatives with owners, milestones, and status tracking.

Skills

Sales Enablement

Sales Strategy

Revenue Leadership

Coaching

AI Workflows

RevOps

Field Readiness

Tools

Salesforce

Gong

CRM tooling

Job description

FranConnect seeks a seasoned RevOps and sales enablement leader to partner with the CRO and scale the revenue organization. You will design onboarding, coaching, and training for the quota-carrying sales team, sales engineers, and marketing partners.

Build a library of assets, ensure consistency, and drive adoption of the sales method across regions, including AI-enabled workflows. You will own program execution, measure ramp times, and translate deal insights into actionable coaching.