GTM Strategist: AI Identity & Security Activation

Candidate; Chicago (IL); On-site; USD 161,000 - 223,000; Full time

Job summary

Okta Secures AI is Okta's product line for securing what AI agents can access and do across the enterprise. This role owns GTM readiness across the full customer lifecycle, from first conversation through deployment, adoption, and expansion.

Pre-sales, you ensure AEs, SEs, and FDEs can position, demo, differentiate, and win. Post-sales, you ensure Professional Services, partners, TAMs, CSMs, and FDEs can deploy, drive adoption, and expand.

Qualifications

• 5+ years in product marketing, GTM strategy, sales engineering, or related roles in technical B2B.
• Strong messaging, positioning, personas, and competitive strategy grounded in customer experience.
• Experience guiding readiness across pre- and post-sales technical audiences.
• Ability to explain complex concepts from agent identity to enterprise AI deployment.
• Customer-centric, turning real-world deployment insights into scalable solutions.
• Proven cross-functional influence and ability to drive adoption across teams.
• Excellent communication and presentation skills for diverse audiences.
• Strong prioritization and decision-making under rapid market change.
• Willingness to travel for customer engagements and field events.

Responsibilities

• Define GTM readiness messaging, value props, and win themes.
• Develop competitive talk tracks and demos for field teams.
• Lead launch and pricing readiness for new releases.
• Create deployment playbooks and reference architectures from deployments.
• Capture customer evidence and feed product/roadmap decisions.
• Measure impact on win rate and deployment speed.

Skills

Product marketing

GTM strategy

Sales engineering

Solutions architecture

Professional services

Messaging & positioning

Buyer insight

Competitive strategy

Communication skills

Cross-functional influence

Prioritization

Agility

Travel willingness

Job description

Okta Secures AI is Okta's product line for securing what AI agents can access and do across the enterprise. This role owns GTM readiness across the full customer lifecycle, from first conversation through deployment, adoption, and expansion.

Pre-sales, you ensure AEs, SEs, and FDEs can position, demo, differentiate, and win. Post-sales, you ensure Professional Services, partners, TAMs, CSMs, and FDEs can deploy, drive adoption, and expand.