GTM Lead: AI-Driven Enterprise Growth & Playbook Builder

messa t. spa; United States; Hybrid; USD 160,000 - 210,000; Full time

Job summary

Messa is seeking its first GTM hire to accelerate the go-to-market motion in a hybrid Bay Area setting. You’ll work directly with the CEO and Head of Talent & Product Strategy to accelerate deals, build the playbook, and eventually own the pipeline.

You’ll be in the room on discovery, demos, and procurement, shaping the company’s early customer strategy. You’re expected to have 2–4 years in AI or vertical SaaS, be comfortable with enterprise sales motions, and possess strong storytelling in

Qualifications

• 2–4 years in AI or vertical SaaS with early traction to scale.
• Experience with enterprise deals across SDR/BDR/AE/CS roles.
• Bilingual English/Spanish is a real plus.
• Proficient with AI and building agent/tool stacks.

Responsibilities

• Support active deals end-to-end from discovery to close.
• Build a modern GTM machine atop AI with outbound and playbooks.
• Own a pipeline of 30–50 active opportunities and forecast.
• Run outbound sequences and write effective cold emails.
• Document everything into a growing playbook.

Skills

AI proficiency

Enterprise GTM experience

Bilingual English/Spanish

Cold email writing

Tools

CRM software

ABM tools

AI agents

Job description

Messa is seeking its first GTM hire to accelerate the go-to-market motion in a hybrid Bay Area setting. You’ll work directly with the CEO and Head of Talent & Product Strategy to accelerate deals, build the playbook, and eventually own the pipeline.

You’ll be in the room on discovery, demos, and procurement, shaping the company’s early customer strategy. You’re expected to have 2–4 years in AI or vertical SaaS, be comfortable with enterprise sales motions, and possess strong storytelling in