GTM Engineer: AI-Driven Pipeline Architect

icreonny

New York (NY)

Hybrid

USD 90,000 - 160,000

Full time

14 days+

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Job summary

Icreon in New York is seeking a GTM Engineer who can design and run outbound campaigns, ABM pursuits, and content that drives measurable pipeline. You will own marketing infrastructure, from CRM hygiene to automation, embedding with Sales for account-based initiatives.

Strong writing, systems thinking, and fluency with AI-enabled workflows are essential. You will collaborate with Sales on named accounts, develop targeted sequences, and deliver assets that convert into qualified opportunities,

Qualifications

3+ years in a GTM, growth, demand generation, or revenue marketing role.
Hands-on experience building outbound campaigns with measurable pipeline.
Proven ability to create content driving commercial outcomes, not just engagement.
Familiarity with modern GTM tooling for enrichment, sequencing, automation, and CRM.

Responsibilities

Inbound Pipeline — design, build, and run campaigns to generate qualified pipeline.
Account-Based Pursuit Support — create research dossiers and assets for named accounts.
Content as a Pipeline Tool — produce content designed to create commercial conversations.
SEO and Web Presence — own search presence and measure inbound impact.
Marketing Infrastructure — manage CRM hygiene, sequencing tools, automation, analytics.