GTM Engineer: AI-Driven Marketing Automation

Venture Post; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Clay is seeking a GTM Engineer to elevate top-of-funnel workflows and build AI-powered automations that improve demand generation and pipeline quality. The role sits at the intersection of GTM Engineering and Marketing, collaborating with Demand Gen, Lifecycle, and SDR teams to transform prospect and account data into proactive actions.

You will partner with GTM leaders to define automation requirements, own end-to-end projects, and push the platform into new use cases with a strong bias for

Qualifications

• 6-10 years in Marketing Ops/RevOps, GTM Engineering, or related applied technical discipline.
• 3+ years in Marketing Ops/Demand Gen Ops or GTM Engineering or equivalent.
• Experience wiring Salesforce and GTM systems with marketing automation such as HubSpot/Marketo/Customer.io or Braze, and enrichment layers like 6sense, Demandbase, Clearbit, or Common Room.
• Fluency in marketing funnel mechanics: lead lifecycle design, scoring, routing, attribution, deliverability and DB health.
• Proven ability to build or solve problems with Python, JavaScript, SQL, or TypeScript; data-driven mindset.
• Track record deploying AI-powered internal tools, automations, or agentic workflows.
• Experience with data warehouses, BI tools, or event-driven systems.
• Executive presence and ability to translate business requirements to technical teams.
• Ability to operate effectively in ambiguous hypergrowth environments and drive change.
• Experience building in Clay is a plus.

Responsibilities

• Build and own top-of-funnel workflow automations and routing rules across marketing systems.
• Partner with GTM leaders to translate business needs into automation requirements.
• Own MQL definitions, funnel instrumentation, and the insight layer for pipeline attribution.
• Create tooling to surface context for SDRs at key moments in the funnel.
• Design systems that connect marketing and SDRs across APIs, webhooks, and integrations.
• Measure performance and iterate to improve adoption and impact.
• Act as a thought partner on the future of AI-native GTM systems.

Skills

Marketing Ops

GTM Engineering

Data-driven

Python/JavaScript/SQL/TypeScript

AI-powered tooling

Executive communication

Tools

Salesforce

HubSpot

Marketo

Customer.io

Braze

6sense

Demandbase

Clearbit

Common Room

Job description

Clay is seeking a GTM Engineer to elevate top-of-funnel workflows and build AI-powered automations that improve demand generation and pipeline quality. The role sits at the intersection of GTM Engineering and Marketing, collaborating with Demand Gen, Lifecycle, and SDR teams to transform prospect and account data into proactive actions.

You will partner with GTM leaders to define automation requirements, own end-to-end projects, and push the platform into new use cases with a strong bias for