GTM Enablement Lead: AI-Driven, Remote

DefenseStorm; United States; Hybrid; USD 110,000 - 170,000; Full time

Job summary

DefenseStorm is seeking a Go-to-Market Enablement Manager to align Sales, Marketing, and Customer Success around a repeatable GTM playbook. You’ll design programs, workflows, and learning experiences that accelerate ramp, improve messaging, and guide customers from discovery through renewal.

In this hands-on role, you will partner with GTM leadership, Product Marketing, Revenue Operations, and SMEs to translate complex cybersecurity capabilities into customer-focused narratives for banking and

Qualifications

• 6+ years in B2B sales, revenue enablement, or GTM operations.
• Sophisticated use of AI to improve enablement workflows with human review where essential.
• Track record of onboarding and enablement programs with measurable impact.

Responsibilities

• Assess gaps across Sales, Marketing, and Customer Success and prioritize programs within 90 days.
• Design structured learning paths with milestones, exercises, and certifications.
• Partner with Product Marketing, Product, and Solutions Engineering to translate platform value to buyers.
• Translate positioning into discovery guides, talk tracks, and battlecards; ensure consistent messaging.
• Build programs for prospecting, discovery, qualification, business-case development, and competitive selling.
• Develop value-review, renewal, and cross-sell playbooks aligning customer needs with capabilities.
• Create prompts, templates, and lightweight automations; collaborate on data workflows with safeguards.
• Organize enablement resources with clear ownership and revision cycles.
• Facilitate workshops, launch-readiness sessions, and sales kickoff programs.
• Design operating mechanisms and reinforcement plans with 30/60/90-day follow-ups.

Skills

Strategic thinking

Cross-functional collaboration

Facilitation

Coaching

AI in GTM

Project management

Education

Bachelor's degree in Business/Marketing/CS

Tools

Salesforce

Gong

Notion

Job description

DefenseStorm is seeking a Go-to-Market Enablement Manager to align Sales, Marketing, and Customer Success around a repeatable GTM playbook. You’ll design programs, workflows, and learning experiences that accelerate ramp, improve messaging, and guide customers from discovery through renewal.

In this hands-on role, you will partner with GTM leadership, Product Marketing, Revenue Operations, and SMEs to translate complex cybersecurity capabilities into customer-focused narratives for banking and