GTM Analytics Lead: Growth, Data & AI Insights

Gomotive; Austin, Nashville, San Francisco (TX, TN, CA); Hybrid; USD 217,000 - 271,000; Full time

Benefits offered by this job

Health benefits

Dental care

Vision care

401k

Job summary

Motive is seeking a Senior Manager, GTM Strategy and Analytics to shape how our go-to-market organization uses data. You will own the roadmap for GTM analytics products and partner with Sales, Marketing, Customer Success, Finance, and central Data teams to enable leaders and operators to make data-driven decisions.

Your initial mandate is to turn recurring spreadsheet analytics into scalable products in Hex or similar platforms, codifying data models, metric definitions, and business context to

Qualifications

• 8+ years of experience in analytics or GTM strategy at a growing B2B software/tech company.
• Deep data modeling expertise, dimensional modeling, metric layer design.
• Expert SQL skills and hands-on experience with modern data platforms (Snowflake/BigQuery).
• Track record of scaling recurring analytics and building reusable metrics.
• Strong understanding of B2B GTM motions and Salesforce data.

Responsibilities

• Define and execute the GTM analytics roadmap and raise high-value decisions.
• Modernize analytics by turning spreadsheet reports into reliable products (Hex or similar).
• Establish consistent metrics and business context across GTM functions.
• Shape data models and collaborate with Data Engineering on pipelines and quality.
• Build self-service analytics and evaluate AI-assisted insight delivery for accuracy.

Skills

Analytics leadership

SQL proficiency

Data modeling

Stakeholder collaboration

GTM knowledge

Tools

Snowflake

BigQuery

Hex

Job description

Motive is seeking a Senior Manager, GTM Strategy and Analytics to shape how our go-to-market organization uses data. You will own the roadmap for GTM analytics products and partner with Sales, Marketing, Customer Success, Finance, and central Data teams to enable leaders and operators to make data-driven decisions.

Your initial mandate is to turn recurring spreadsheet analytics into scalable products in Hex or similar platforms, codifying data models, metric definitions, and business context to