Growth Strategy & Monetization Director

Visa; San Francisco (CA); Hybrid; USD 169,000 - 270,000; Full time

Job summary

Visa is seeking a Growth Strategy & Commercialization Director to lead the North America Client Services (NACS) strategy and monetizable offerings. The role defines service portfolio, pricing, packaging, and GTM with VCA and global CS teams, driving revenue growth across client segments and delivery models.

The position is hybrid and based in Foster City, CA, with collaboration across Sales, Finance, Legal, and Pricing to accelerate profitable growth and protect core revenue.

Qualifications

• 10+ years of work experience with a Bachelor's Degree or at least 8 years of work experience with an Advanced Degree or at least 3 years of work experience with a PhD.
• Experience in commercial strategy, portfolio management, pricing, go-to-market, revenue growth, product commercialization, consulting in a complex matrixed organization.
• Proven ability to translate client needs and market insights into differentiated offerings, value propositions, pricing and packaging, sales plays, scalable delivery models, and measurable commercial outcomes.

Responsibilities

• Build and manage a portfolio of monetizable NACS services, identifying priority client needs, market opportunities, and differentiated capabilities that can generate incremental revenue and deepen client relationships.
• Define the service portfolio strategy and roadmap, including offer architecture, target segments, and value propositions.
• Establish tiered service models by client segment, need, and complexity, balancing differentiated client value with scalable delivery, capacity requirements, service quality, and attractive unit economics.
• Design and activate segment-specific go-to-market strategies with VCA and global CS teams, including opportunity sizing, account prioritization and launch plans.
• Develop pricing and packaging strategies that reflect client value, competitive dynamics, willingness to pay, delivery cost, margin objectives, and strategic account considerations while protecting core revenue and enabling expansion.
• Lead development of commercial enablement assets and operating mechanisms, including sales plays, pitch materials, discovery tools, pricing guidance, proposal templates, contracting pathways and field training.
• Own the revenue performance framework for the services portfolio, defining targets and tracking pipeline, conversion, revenue, margin, retention, and realized client value.
• Lead portfolio and revenue reviews that surface performance, risks, dependencies, and opportunities; recommend actions to improve commercial outcomes.
• Develop repeatable feedback loops across clients, Sales, VCA, and delivery teams to strengthen product-market fit, improve client experience, and continuously refine the portfolio and go-to-market model.
• Mobilize cross-functional stakeholders and influence senior leaders without direct authority to move opportunities from concept through commercialization, launch, adoption, and measurable revenue impact.

Skills

Strategy development

Pricing strategy

Cross-functional leadership

Go-to-market

Revenue growth

Education

MBA or advanced degree

Tools

Pricing tools

Job description

Visa is seeking a Growth Strategy & Commercialization Director to lead the North America Client Services (NACS) strategy and monetizable offerings. The role defines service portfolio, pricing, packaging, and GTM with VCA and global CS teams, driving revenue growth across client segments and delivery models.

The position is hybrid and based in Foster City, CA, with collaboration across Sales, Finance, Legal, and Pricing to accelerate profitable growth and protect core revenue.