Growth Strategy Lead, Major Markets

KPMG LLP; Atlanta (GA); On-site; USD 150,000 - 230,000; Full time

Job summary

KPMG LLP is seeking an Associate Director, Growth Strategy, Major Markets to lead geo-specific GTM strategy in Atlanta. The role collaborates with Insights & Intelligence, local market leaders, and buyer marketing to translate national priorities into local growth objectives.

Applicants should bring eight+ years in GTM strategy or related roles and a strong track record of analytical, stakeholder-driven results in a major market setting.

Qualifications

• Eight+ years in GTM strategy, field marketing or strategic planning.
• Strong understanding of a specific geographic market.
• Experience translating national strategy into local, actionable plans.
• Proven ability to analyze buyers and competitors.
• Executive presence to influence local firm leadership.

Responsibilities

• Synthesize growth strategy priorities into a geo-specific GTM plan.
• Act as the local market expert on industry trends and buyer segments.
• Liaise between national leaders and local geo leadership to align strategy.
• Translate geo strategy into inputs for buyer marketing and calendar.

Skills

GTM strategy

Field marketing

Strategic planning

Buyer analysis

Competitive analysis

Stakeholder management

Data-driven recommendations

Education

Bachelor's degree in business/strategy

MBA

Job description

KPMG LLP is seeking an Associate Director, Growth Strategy, Major Markets to lead geo-specific GTM strategy in Atlanta. The role collaborates with Insights & Intelligence, local market leaders, and buyer marketing to translate national priorities into local growth objectives.

Applicants should bring eight+ years in GTM strategy or related roles and a strong track record of analytical, stakeholder-driven results in a major market setting.