Growth Strategist - Financial Services Marketing & BD

Perkins Coie LLP; Portland (OR); On-site; USD 135,000 - 209,000; Full time

Benefits offered by this job

Annual discretionary bonus

401(k) plan

Medical, dental, and vision insurance

Paid time-off starting at 20 days

Parental leave

10 paid holidays

Job summary

Ashurst Perkins Coie US LLP is seeking a Strategist to support the development and execution of strategic marketing and business development initiatives for the Financial Services Sector. You’ll partner with sector leaders to develop campaigns, strengthen client relationships, identify revenue opportunities, and advance business development priorities.

This role collaborates across Marketing and other teams to deliver integrated marketing aligned with strategic goals.

Qualifications

• Eight+ years of experience in legal or professional services marketing.
• Bachelor’s degree required.
• Ability to plan and execute marketing for practice groups or industry teams.
• Strong business acumen and analytical skills.
• Excellent written and verbal communication; ability to build relationships across teams.
• Strong organizational and project management skills.
• Experience mentoring colleagues and collaborating with senior stakeholders.
• Proficiency with Microsoft Office; familiarity with marketing tech platforms and data tools.
• Willingness to travel.

Responsibilities

• Develop annual marketing and BD plans for the Financial Services Sector with budgets, priorities, and growth objectives.
• Translate goals into campaigns with defined deliverables, timelines, and KPIs.
• Provide strategic recommendations from market research and client feedback.
• Advise lawyers on marketing opportunities and client engagement strategies.
• Monitor industry trends and competitive activity.
• Manage sector-focused thought leadership and client events.
• Support pursuit strategies, including pitches and RFP/RFI responses.
• Identify opportunities for cross-practice collaboration.
• Coordinate directory and award submissions.
• Collaborate with Marketing and business services to deliver integrated initiatives.
• Mentor Specialists and guide team development.
• Promote marketing technologies to improve efficiency.
• Perform other duties as assigned.

Skills

Marketing strategy

Business development

Project management

Analytical skills

Client relationships

Communication

Leadership

Travel willingness

Education

Bachelor's degree

Tools

Salesforce

Foundation

Job description

Ashurst Perkins Coie US LLP is seeking a Strategist to support the development and execution of strategic marketing and business development initiatives for the Financial Services Sector. You’ll partner with sector leaders to develop campaigns, strengthen client relationships, identify revenue opportunities, and advance business development priorities.

This role collaborates across Marketing and other teams to deliver integrated marketing aligned with strategic goals.