Growth Marketing Leader — Data-Driven DTC Growth

PPCjobs; New York (NY); On-site; USD 150,000 - 210,000; Full time

Job summary

[Not disclosed] is seeking a Head of Growth Marketing to lead the marketing function, driving growth and ROI while overseeing performance across channels. The role involves managing retargeting and acquisition campaigns, crafting roadmaps, and leading a team to optimize efficiency and ROI.

The ideal candidate has a Bachelor’s degree in a quantitative field and 3–5 years of digital marketing experience with a DTC focus; advanced Excel skills and a data-driven approach are essential.

Qualifications

• Bachelor’s degree required, preferably in a quantitative field.
• 3–5 years’ experience in digital marketing with a focus on DTC.
• Advanced Microsoft Excel skills and data-driven decision making.

Responsibilities

• Lead and manage retargeting and acquisition campaigns across multiple channels.
• Craft and execute comprehensive marketing roadmaps to drive growth.
• Analyze performance and ROI, adjusting strategies for optimal results.
• Mentor and lead a team to ensure efficient budget usage and growth objectives.
• Collaborate across functions to identify growth opportunities and market entry strategies.

Skills

Excel proficiency

Data-driven

Budget management

Digital marketing

Growth mindset

Cross-functional collaboration

Education

Bachelor's degree in a quantitative field

Job description

[Not disclosed] is seeking a Head of Growth Marketing to lead the marketing function, driving growth and ROI while overseeing performance across channels. The role involves managing retargeting and acquisition campaigns, crafting roadmaps, and leading a team to optimize efficiency and ROI.

The ideal candidate has a Bachelor’s degree in a quantitative field and 3–5 years of digital marketing experience with a DTC focus; advanced Excel skills and a data-driven approach are essential.