Growth & Lead Gen Manager

Gartner; Charlotte (NC); Hybrid; USD 79,000 - 109,000; Full time

Benefits offered by this job

Hybrid work

Generous PTO

401k matching

Stock purchase plan

Job summary

Gartner is seeking a dynamic Lead Generation / Sales Support professional to partner with Consulting VPs and drive client-centric marketing initiatives. You will mine daily inquiries for leads, qualify opportunities with the Sales channel, and craft concise marketing content for Account Executives under VP guidance.

You will also support campaign activities for Gartner Conferences, assist VPs with territory management, and serve as the primary liaison for internal departments while maintaining

Qualifications

• Bachelor's degree preferred.
• 4+ years work experience in Lead Generation / Customer Services role preferred.
• Experience in the technology sector preferred but not essential.
• Expertise in brand journalism, editorial content creation, and integrated marketing techniques a plus.

Responsibilities

• Lead Generation / Sales Support.
• Daily client inquiry mining for potential leads.
• Qualify leads directly with Sales channel (MSE, LE, GE) Size, Scope, 'access to the power' before escalating to VPs.
• Produce sales and marketing materials, creating marketing emails and providing succinct wordage for AEs for ad-hoc client situations under the guidance of VP and management.
• Support campaign management for client attendance at Gartner Conferences.
• Support selected number of VPs with Gartner Sales territory management, meeting scheduling, identifying/targeting/monitoring key accounts for potential opportunities.
• Be the main 'go to' person for all departmental inquiries from internal groups: Sales (GTS/GBS), EXP, EITL, Research Board, CSO and Gartner Research.
• Other ad-hoc and strategic project initiatives as the needs arise.
• Salesforce CRM System - helping to keep territory pipeline up to date for biweekly reporting/forecasting

Skills

Lead generation

Sales support

Client management

Marketing content creation

Brand journalism

Editorial content

Integrated marketing

Pivot tables

VLOOKUPs

Education

Bachelor's degree

Tools

Salesforce CRM

Excel

PowerPoint

Outlook

Job description

Gartner is seeking a dynamic Lead Generation / Sales Support professional to partner with Consulting VPs and drive client-centric marketing initiatives. You will mine daily inquiries for leads, qualify opportunities with the Sales channel, and craft concise marketing content for Account Executives under VP guidance.

You will also support campaign activities for Gartner Conferences, assist VPs with territory management, and serve as the primary liaison for internal departments while maintaining