Strategic Global Marketing Lead, Demand Gen

Gartner

Dolphin Cove (CT)

Hybrid

USD 64,000 - 87,000

Full time

14 days+
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Benefits offered by this job

Hybrid work environment
401k match up to $7,200
Stock purchase plan
Generous PTO

Job summary

Gartner, Inc. in the United States is seeking a Senior Specialist to join our Global Business Sales Marketing team focused on the Finance region.

The role centers on campaign management, channel strategies and sales enablement to drive demand generation, pipeline growth and measurable business impact. You will collaborate with Product, Research and Sales, build multi-channel programs, track performance with analytics, and present insights to improve tactics.

Qualifications

  • Bachelor's degree in marketing, business, or related field.
  • 3-5 years of relevant marketing experience in a B2B or global company.
  • Hands-on experience supporting integrated marketing or demand generation programs.
  • High attention to detail with strong problem-solving and follow-through.
  • Proficiency with CRM, data analytics, and AI tools as listed.

Responsibilities

  • Support Marketing Director in executing integrated marketing strategies and campaigns to drive revenue growth.
  • Coordinate multi-channel marketing campaigns and content programs to generate leads and support sales.
  • Collaborate with centers of excellence to ensure smooth execution of activities.
  • Gather input from Product, Research, and Sales to inform messaging and tactics.
  • Develop concise marketing messages and maintain consistency across channels.
  • Share ideas with regional teams and support integrated activities.
  • Track and report marketing performance using established metrics and analytics.
  • Support demand generation by communicating key messages to Sales.
  • Build strong relationships with Sales teams and regional leaders.
  • Monitor KPIs and campaign effectiveness to inform future tactics.

Skills

Campaign management
Channel strategies
Sales enablement
CRM Salesforce
Power BI
Google Analytics
AI tools
Excel
PowerPoint
English communication

Education

Bachelor's degree in marketing, business, or related field

Tools

Salesforce
Power BI
Google Analytics
ChatGPT
Notebook LM
Copilot
Excel
PowerPoint

Job description

Gartner, Inc. in the United States is seeking a Senior Specialist to join our Global Business Sales Marketing team focused on the Finance region.

The role centers on campaign management, channel strategies and sales enablement to drive demand generation, pipeline growth and measurable business impact. You will collaborate with Product, Research and Sales, build multi-channel programs, track performance with analytics, and present insights to improve tactics.

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