Growth Lead

Wintermeyer Ventures; New York (NY); Hybrid; USD 175.000 - 225.000; Vollzeit

Zusammenfassung

Wintermeyer Ventures seeks a Growth Lead to own activation and demand-generation programs end to end. You will help identify the right customers, test channels, and scale campaigns that drive qualified interest, including top-of-funnel efforts and cross-functional alignment with sales and brand.

The role requires 3–7 years of growth marketing experience in a fast-growing startup, with a record of scaling demand across channels and delivering hundreds of demos per month.

Qualifikationen

• Three to seven years of growth marketing experience at a fast-growing startup, including leadership of growth at a Seed to Series B company.
• Experience building and scaling demand generation across multiple channels: paid ads, organic, partnerships, content, social.
• Track record of driving top-of-funnel results at scale, including hundreds of qualified demos per month.
• Strong understanding of funnel metrics and attribution, with clear rationale for decisions.

Aufgaben

• Develop programs to attract and activate the right customers from awareness to qualified demand.
• Experiment with campaigns across paid media, ABM, events, partnerships, and emerging channels.
• Measure campaign performance and turn successful experiments into repeatable, scalable programs.
• Manage media planning and budgets, shifting investment toward effective campaigns.

Kenntnisse

Growth marketing

Leadership

Demand generation

Funnel metrics

Budget management

Jobbeschreibung

About the Role

As Growth Lead at a B2B SaaS company, you will own activation and demand-generation programs end to end. You will help the team reach the right customers, test effective channels, and scale campaigns that drive qualified interest.

What You'll Do

• Develop programs to attract and activate the right customers, from initial awareness through qualified demand.
• Experiment with campaigns across paid media, account-based marketing, events, partnerships, and emerging channels.
• Measure campaign performance and turn successful experiments into repeatable, scalable programs.
• Manage media planning and budgets, shifting investment toward effective campaigns and away from underperforming ones.
• Work across positioning, brand, and sales to align marketing activity with business goals.

What We're Looking For

• Three to seven years of growth marketing experience at a fast-growing startup, including leadership of growth at a Seed to Series B company.
• Experience building and scaling demand generation across multiple channels, such as paid advertising, organic marketing, partnerships, content, or social media.
• A track record of driving top-of-funnel results at scale, including generating hundreds of qualified demos per month.
• Strong understanding of funnel metrics and attribution, paired with sound judgment and the ability to explain the reasoning behind past decisions clearly.
• Experience building demand generation from the ground up is a plus.
• Ability to work in a hybrid role in New York City and authorization to work without visa sponsorship.

Compensation & Benefits

Base salary: $175,000 to $225,000 annually. Visa sponsorship is not available.

Location

Hybrid in New York City.