Growth-Driven Product Marketing Director, Managed Services

Calix; San Jose (CA); On-site; USD 184,000 - 294,000; Full time

Job summary

Calix is seeking a highly skilled Product Marketing Director, Managed Business, to turn strategic opportunities into scalable growth. You will own storytelling for hardware, software, and management platforms, shaping messaging, launches, and customer enablement for MSPs and partners.

You will collaborate with product leaders to influence roadmaps, work with sales to drive adoption, and translate technical capabilities into clear business outcomes for managed service providers.

Qualifications

• 10+ years in marketing technology for MSPs, VARs, systems integrators, or partner ecosystems.
• Deep knowledge of managed services business models and partner-led GTM motions.
• Proven success in positioning, messaging, launches, sales enablement, and GTM execution.
• Credibility in markets where Calix is a new entrant.
• Experience leading cross-functional launches across product, sales, support, communications, and demand gen.

Responsibilities

• Own the product story for the Managed Business portfolio, defining each product and its market fit.
• Define target market segments, ICPs, personas, and translate into use cases and buying triggers.
• Lead end-to-end launches with readiness criteria, checklists, milestones, messaging, and materials.
• Serve as primary product marketing liaison to Product Line Leadership and cross-functional teams.
• Influence roadmap via customer, partner, and sales feedback for strategy implications.
• Build and maintain sales toolkit: pitch, demo scripts, collateral, FAQs, release assets.
• Enable customer-facing teams to understand value propositions, buyer needs, and competitive positioning.
• Align stakeholders across Product, Commercial Solutions, Sales, Support, Communications, and Demand Gen.

Skills

Executive communication

Stakeholder management

Cross-functional launches

Market messaging

Go-to-market strategy

Travel readiness

Job description

Calix is seeking a highly skilled Product Marketing Director, Managed Business, to turn strategic opportunities into scalable growth. You will own storytelling for hardware, software, and management platforms, shaping messaging, launches, and customer enablement for MSPs and partners.

You will collaborate with product leaders to influence roadmaps, work with sales to drive adoption, and translate technical capabilities into clear business outcomes for managed service providers.