Growth-Driven Performance Marketer for Ecommerce

Searchability®; Miami (FL); On-site; USD 120,000 - 180,000; Full time

Job summary

Searchability® in Miami seeks a builder and operator who can translate revenue declines into actionable insights, craft strategy, and execute solutions across brands.

You will own growth, manage performance marketing across Meta, Google, YouTube and emergent channels, and lead CRO, landing pages, offers and funnels.

This is an individual contributor role with no agency management, requiring 7+ years of growth marketing and a track record scaling Ecommerce or DTC brands.

Qualifications

• 7+ years of hands-on performance and growth marketing experience.

Responsibilities

• Drive profitable Ecommerce growth across multiple brands.
• Personally manage and optimize performance marketing across Meta, Google, YouTube and emerging channels.
• Develop acquisition strategies across paid social, paid search, landing pages, offers and funnels.
• Own CAC, ROAS, MER, AOV, CVR, LTV and contribution margin performance.
• Identify growth opportunities using Shopify, GA4, advertising platforms and customer data.
• Build rigorous creative testing programs around hooks, audiences, messaging, formats and offers.
• Partner with Creative to turn performance insights into better advertising.
• Improve onsite conversion through CRO, landing page testing, merchandising and promotional strategy.
• Work with CRM and retention resources to improve repeat purchase and LTV.
• Develop launch and growth strategies for new products and brands.
• Allocate marketing dollars based on incremental growth and profitability.

Skills

Growth marketing

Performance marketing

Paid media

DTC Ecommerce

Shopify

GA4

CRO

LTV/CAC analysis

Budget management

Creative testing

Tools

GA4

Google Ads

Meta Ads

YouTube Ads

Shopify

Job description

Searchability® in Miami seeks a builder and operator who can translate revenue declines into actionable insights, craft strategy, and execute solutions across brands.

You will own growth, manage performance marketing across Meta, Google, YouTube and emergent channels, and lead CRO, landing pages, offers and funnels.

This is an individual contributor role with no agency management, requiring 7+ years of growth marketing and a track record scaling Ecommerce or DTC brands.