Growth-Driven Digital Marketing Manager – Multifamily

Axia Residential; Atlanta (GA); Sur place; USD 80 000 - 110 000; Plein temps

Avantages offerts par ce poste

401(k)

Bonus based on performance

Competitive salary

Dental insurance

Health insurance

Opportunity for advancement

Paid time off

Training & development

Vision insurance

Wellness resources

Résumé du poste

Axia Residential in Atlanta, GA is seeking a Digital Marketing Manager for multifamily properties. The role combines strategy and hands-on execution to drive traffic, leads, and lease conversions across a growing portfolio.

The ideal candidate is data-driven, analytical, and skilled in paid media, SEO, design, content creation, and marketing analytics. Join a growth-focused company redefining property management in the Atlanta area.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 57 years of digital marketing experience.
• Hands-on experience managing and optimizing Google Ads and Meta Ads campaigns.
• Strong understanding of SEO best practices and local search optimization.
• Proficiency in Canva (or similar design tools).
• Experience with Google Analytics and marketing performance reporting.
• Excellent copywriting and communication skills.

Responsabilités

• Develop and execute comprehensive digital marketing strategies that increase qualified leads, tours, and lease conversions.
• Manage Axia's media agency and paid media partners to plan, launch, and optimize paid campaigns across Google Ads and Meta Ads (Facebook & Instagram).
• Manage budgets, bidding strategies, audience segmentation, and A/B testing.
• Build, monitor and refine campaign performance and optimize for CPL, CTR, conversions, and ROI.
• Implement retargeting strategies to drive leasing conversions.
• Manage mar-tech roadmap in alignment with prop-tech systems & stakeholders.
• Develop marketing strategies to increase occupancy growth across multifamily properties.
• Collaborate with on-site leasing teams to align marketing efforts with leasing goals.

Connaissances

Google Ads

Meta Ads

SEO

Analytics

Content writing

Copywriting

Canva

Campaign optimization

A/B testing

Collaboration

Formation

Bachelor's degree in Marketing, Communications, Business, or related field

Outils

Google Analytics

CRM systems

Marketing automation tools

Canva

ILs platforms (Apartments.com, Zillow)

Description du poste

Axia Residential in Atlanta, GA is seeking a Digital Marketing Manager for multifamily properties. The role combines strategy and hands-on execution to drive traffic, leads, and lease conversions across a growing portfolio.

The ideal candidate is data-driven, analytical, and skilled in paid media, SEO, design, content creation, and marketing analytics. Join a growth-focused company redefining property management in the Atlanta area.