AI-Savvy Multifamily Marketing & Digital Coordinator

MountainCreek Properties Management; Uniontown (Fayette County); On-site; USD 55,000 - 65,000; Full time

Benefits offered by this job

401(k)

401(k) matching

Dental insurance

Employee discounts

Health insurance

Paid time off

Vision insurance

Job summary

MountainCreek Properties Management is seeking a highly organized Multifamily Marketing & Digital Coordinator to support marketing initiatives across our growing portfolio of apartment communities. This role focuses on keeping digital listings accurate, monitoring performance, and driving leads to tours and leases.

The candidate will blend marketing creativity with strong data analysis, leveraging AI tools in daily tasks and collaborating with property teams and leadership to deliver measurable

Qualifications

• Experience in multifamily property management, marketing, leasing, or digital marketing.
• Strong attention to detail and ability to identify inaccuracies before they impact leads.
• Excellent organizational and project-management abilities.
• Ability to manage marketing needs for multiple properties simultaneously.
• Strong written and verbal communication skills.
• Comfortable analyzing marketing data and identifying trends.
• Experience with AppFolio, SOCi, Apartments.com, Zillow, Google Business, Canva, Microsoft Excel, and Microsoft 365.
• Photography, social media, graphic design or digital advertising experience is a plus.
• Familiar with SEO programs and initiatives.
• Ability to work independently while collaborating with leadership, managers, leasing teams, and vendors.

Responsibilities

• Manage/audit the quality and accuracy of property information on major advertising platforms.
• Ensure pricing, availability, specials, photos, floor plans, descriptions, amenities, and contact details are current.
• Troubleshoot website leads, app cards, email routing, and lead-delivery issues.
• Maintain current specials and concessions across all platforms.
• Coordinate staged photography for unit types and community amenities.
• Monitor CRM activity, leads, tours, apps, leases, and response times.
• Identify missed leads and market opportunities and partner with Managers on plans.
• Track marketing spend and cost per lead by property and manage budgets.
• Develop a Weekly Marketing Scorecard with key metrics and trends.
• Prepare monthly reporting on what works, spend, traffic, and recommended changes.

Skills

Multifamily marketing

Leasing support

Digital marketing

Project management

Data analysis

SEO awareness

AI tools

Written communication

Collaboration

Marketing analytics

Tools

AppFolio

SOCi

Apartments.com

Zillow

Google Business

Canva

Microsoft Excel

Microsoft 365

Job description

MountainCreek Properties Management is seeking a highly organized Multifamily Marketing & Digital Coordinator to support marketing initiatives across our growing portfolio of apartment communities. This role focuses on keeping digital listings accurate, monitoring performance, and driving leads to tours and leases.

The candidate will blend marketing creativity with strong data analysis, leveraging AI tools in daily tasks and collaborating with property teams and leadership to deliver measurable