Growth-Driven Data Insights Leader

Forvis Mazars, LLP; Atlanta (GA); Presencial; USD 120 000 - 180 000; Tempo integral

Resumo da oferta

Forvis Mazars, LLP seeks a Data Insights Leader to manage the Marketing & Business Development data and reporting team. You will oversee CRM analysis, reporting, data quality, training, and technology adoption to deliver actionable insights for client acquisition and growth across campaigns and market engagement.

The role emphasizes leadership, dashboard development, and cross-functional collaboration with data owners and regional stakeholders to drive data governance and analytics maturity

Qualificações

• Bachelor’s degree in marketing, business, data analytics, information systems, or a related field; equivalent relevant experience may be considered.
• Five or more years of experience in marketing or sales operations, CRM administration, data analytics, reporting, or a related field.
• Experience managing employees and coordinating cross-functional data, reporting, CRM, marketing technology, or business development initiatives.

Responsabilidades

• Lead the Data Insights team by setting priorities, assigning work, coaching team members, and monitoring delivery.
• Partner with firm leaders, regional and sector stakeholders, and data owners to translate business needs into CRM, reporting, technology, and data governance priorities.
• Develop and improve dashboards, reports, and analyses covering client relationships, pipeline activity, campaign performance, pursuits, and market engagement.
• Evaluate, test, and implement improvements to CRM, Introhive, Power BI dashboards, and supporting business development processes.
• Partner with Digital Marketing on lead scoring and lead lifecycle management.
• Create training, documentation, and process guidance that help professionals use data and technology tools effectively.
• Gather user feedback and monitor service measures to improve adoption and internal support.

Conhecimentos

Leadership

CRM administration

Data analytics

Power BI

Tableau

Dashboard development

Formação académica

Bachelor’s degree in a related field

Ferramentas

Microsoft Dynamics

Salesforce

Power BI

Tableau

Descrição da oferta de emprego

Forvis Mazars, LLP seeks a Data Insights Leader to manage the Marketing & Business Development data and reporting team. You will oversee CRM analysis, reporting, data quality, training, and technology adoption to deliver actionable insights for client acquisition and growth across campaigns and market engagement.

The role emphasizes leadership, dashboard development, and cross-functional collaboration with data owners and regional stakeholders to drive data governance and analytics maturity