Growth & Demand Gen Lead: Enterprise ABM for GRC

Zania; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Flexible PTO

Medical, dental, and vision insurance

Meals and snacks in the office

Relocation support

Job summary

Zania is building agentic AI for Governance, Risk, and Compliance (GRC) to disrupt legacy systems and automate complex risk workflows. We are growing fast and seeking a Growth & Demand Gen Lead to own strategy and execution for enterprise acquisition.

You will drive multi-channel demand generation, build personalized ABM campaigns for Fortune 500 accounts, and measure by pipeline and ARR. Based in Palo Alto, in-person work, with relocation support and competitive compensation.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 3+ years in B2B growth marketing, demand generation, or ABM at a high-growth SaaS or cybersecurity startup.
• Proven track record of independently generating enterprise pipeline and directly impacting ARR.
• Deep familiarity with modern marketing stacks (HubSpot, Salesforce, Apollo, Clearbit, LinkedIn Campaign Manager).
• Exceptional written communication skills—you can craft compelling, credible messaging for senior enterprise buyers.

Responsibilities

• Own the Pipeline Engine: Design, build, and execute multi-channel demand generation campaigns (inbound and outbound) that drive qualified pipeline and revenue.
• Targeted Enterprise ABM: Build highly personalized, creative ABM campaigns to break into Fortune 500 accounts.
• Rapid Experimentation: Test channels ruthlessly and scale what works.
• Bridge Sales and Marketing: Collaborate with founders to optimize the funnel from first touch to closed-won.
• Move Fast: Concept, create, and launch campaigns with short turnarounds.

Skills

Written communication

ABM

Strategic thinking

Analytical mindset

Independence

Education

Bachelor's degree in Marketing, Business, or related field

Tools

HubSpot

Salesforce

Apollo

Clearbit

LinkedIn Campaign Manager

Job description

Zania is building agentic AI for Governance, Risk, and Compliance (GRC) to disrupt legacy systems and automate complex risk workflows. We are growing fast and seeking a Growth & Demand Gen Lead to own strategy and execution for enterprise acquisition.

You will drive multi-channel demand generation, build personalized ABM campaigns for Fortune 500 accounts, and measure by pipeline and ARR. Based in Palo Alto, in-person work, with relocation support and competitive compensation.