Group Ticket Sales Leader — Fan Experience & Growth

Hornets-Basketball-LLC; Charlotte (NC); On-site; USD 45,000 - 70,000; Full time

Benefits offered by this job

Benefits package

Paid time off

Job summary

Hornets Sports & Entertainment (HSE) is seeking a proactive Group Sales Account Executive to drive revenue through group ticket sales and new business development. You will develop relationships with area organizations, sell diverse ticket packages, and create memorable fan experiences.

The ideal candidate is goal-driven, organized, and passionate about customer service, with the ability to work all home games including evenings, weekends, and holidays.

Qualifications

• Bachelor’s degree preferred but not required.
• Self-starter with positive attitude and strong work ethic.
• Ability to work collaboratively on a sales team.
• Excellent written and verbal communication with a customer-first approach.
• Strong organizational and multitasking abilities.
• Creative and enthusiastic with a passion for fan engagement.
• Strong interpersonal skills to build client relationships.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Willingness to work all home games, including evenings, weekends, and holidays.
• Minimum of one year of group sales experience in sports or related industries.

Responsibilities

• Prospect area businesses to generate new group ticket sales opportunities.
• Meet or exceed weekly and monthly group revenue goals.
• Maintain detailed records of client interactions in the CRM.
• Sell group tickets, season plans, mini-plans, and premium seating options.
• Build strong relationships with new and existing clients for renewals and referrals.
• Handle inbound inquiries and convert prospects to buyers.
• Identify and implement theme nights and group outings to attract diverse audiences.
• Coordinate fan experiences to enhance game-day entertainment.

Skills

Group sales

Cold calling

Relationship building

Communication

Organization

Customer service

Fan engagement

Networking

Education

Bachelor’s degree (preferred) in Business, Sports Management, Marketing, or related field

Job description

Hornets Sports & Entertainment (HSE) is seeking a proactive Group Sales Account Executive to drive revenue through group ticket sales and new business development. You will develop relationships with area organizations, sell diverse ticket packages, and create memorable fan experiences.

The ideal candidate is goal-driven, organized, and passionate about customer service, with the ability to work all home games including evenings, weekends, and holidays.